Our Story

From Lebanese soil, a philosophy of patience.

The Beginning

LOOP began not as a company, but as a deep respect for the natural pace of life. Inspired by the resilient ecosystem of his Lebanese homeland, our founder Julien saw beauty in the slow, deliberate process of the snail. This became the foundation of our brand: a commitment to ethical, sustainable creation.

LOOP farm in Lebanon

Ethics. Sustainability. The Slow Process.

We believe that true luxury is patience. We don't rush our process, and we honor every element involved—from the snails to the soil to you.

Julien, Founder of LOOP

Meet Julien

"We're not just creating a product; we're nurturing a cycle. That is the essence of LOOP."